ALC Inc. ALC Inc. initiative Hear the Light听见光
Nicole Liu on the golf course

Brand personality · Campaign ambassador品牌人物 · 活动大使

Nicole Liu
Liu Xiaoyan · Singapore National Golf Player刘晓燕 · 新加坡国家高尔夫球员

The sporting voice behind Hear the Light — lending her profile, academy, and discipline to a film about courage, and to YiChunFang’s 10,000-box campaign. 《听见光》背后的运动人物——以公众形象、高尔夫学院与自律精神，支持一部关于勇气的电影，以及颐纯方一万盒产品行动。

Her story她的故事

From beginner to professional in 18 months.十八个月，从零到职业。

Nicole Liu Xiaoyan is Singaporean. She speaks English and Chinese, and studied at the University of Portsmouth, UK. Her golf journey was rare: she picked up a club as a complete beginner and reached professional status in just 18 months.

刘晓燕（Nicole Liu Xiaoyan），新加坡人，通晓英语与中文，毕业于英国朴茨茅斯大学。她的高尔夫之路极为少见：完全零基础执杆，仅十八个月即成为职业球员。

She went on to make history as the first professional lady golfer to represent Singapore on both the Asia Tour and the European Tour. After her competitive years she became a USGTF-certified golf coach (2005/2006) and is a member of the LPGA.

她随后写下纪录：首位同时代表新加坡出战亚洲巡回赛与欧洲巡回赛的职业女高球手。竞技生涯之后，她于 2005/2006 年成为 USGTF 认证教练，并现为 LPGA 会员。

She created the Reverse Sequence Golf Training System — a globally patented method designed so that players of all abilities, including women and children, can hit with direction and distance. In 2024 she received the Global Chinese Outstanding Youth Award (Golf).

她创立「逆向序列」高尔夫训练系统——一项全球专利方法，让不同体能的球员（尤其女性与儿童）也能打出方向与距离。2024 年，她获全球华人杰出青年奖（高尔夫）。

Portrait of Nicole Liu

Golf Academy background高尔夫学院背景

Coach, director, builder of access.教练、总监，让高尔夫可及。

Nicole Liu at the driving range

Supporting 10,000 boxes支持一万盒行动

Why Nicole stands with YiChunFang.她为何与颐纯方同行。

Nicole’s public role on Hear the Light is not a cameo. She uses her academy discipline — consistency, direction, distance — as a language for a film about a pianist who learned to hear the world when sight was taken away.

刘晓燕在《听见光》中的角色不是客串。她把学院里强调的稳定、方向与距离，化成对一部电影的理解：一位钢琴家在失去视力之后，学会用听觉拥抱世界。

Together with YiChunFang, the campaign invites consumers to take part in a 10,000-box product initiative. The package photo and six consumer rights follow below, after her story.

她与颐纯方共同邀请消费者参与一万盒产品行动。产品图与六项消费者权益写在本页后段，先认识她，再看产品。

YiChunFang package颐纯方套装

After Nicole’s story · YiChunFang product认识刘晓燕之后 · 頤純方產品

YiChunFang vinegar-moxibustion boxed set · RM 3,200頤純方品牌醋炙產品盒裝 · RM 3,200

YiChunFang 臻萃 boxed set and Halal-certified range
YiChunFang brand vinegar-moxibustion boxed set (醋炙產品盒裝). 頤純方品牌醋炙產品盒裝。
YiChunFang vinegar-moxibustion vessel
YiChunFang vinegar-moxibustion vessel used with the boxed set. 頤純方醋炙養生杯，與盒裝一併用。
YiChunFang Twelve Zodiac Collection — twelve boxed herbal sets
Twelve Zodiac Collection is part of the vinegar-moxibustion boxed range. It counts toward the two boxed sets (buy one, get one free) — not a separate zodiac-for-zodiac free gift. 十二生肖系列屬醋炙盒裝產品範圍，計入兩套盒裝（即買一送一），並非生肖套另買一套再送一套生肖。

Consumer rights消費者權益

消費者購買一套頤純方品牌醋炙產品盒裝，支付 RM 3,200，可獲得以下權益：

Purchase of one YiChunFang brand vinegar-moxibustion boxed set at RM 3,200 includes the following rights:

  1. （一）產品權益可獲得頤純方品牌醋炙產品兩套盒裝，即買一送一。
  2. （二）培訓權益可獲得產品線上培訓及療理指導。
  3. （三）電影票權益可獲得 2 張《聽見光》電影票。電影預計於 2027 年 6 月前在電影院上映。影片製作將於成功售出 10,000 套產品後啟動，並於製作開始後 6 個月內上映，具體上映日期以國家電影審查機構批准為準。
  4. （四）首映禮權益獲邀出席《聽見光》紅地毯電影首映禮。
  5. （五）名人拍照權益可於首映禮及相關活動現場與名人拍照。
  6. （六）公益播放權益可向甲方申請合作電影作公益播放活動，具體安排及條件由甲方另行書面確認。
  1. (1) ProductTwo boxed sets of YiChunFang brand vinegar-moxibustion products — buy one, get one free. (The Twelve Zodiac range is included within these boxed sets; it is not a separate zodiac buy-one-get-one.)
  2. (2) TrainingOnline product training and therapy guidance.
  3. (3) Movie ticketsTwo Hear the Light tickets. Theatrical release is expected before June 2027. Production starts after 10,000 sets are sold, with release within 6 months of production start, subject to national film classification approval.
  4. (4) PremiereInvitation to the Hear the Light red-carpet premiere.
  5. (5) PhotoPhoto opportunity with celebrities at the premiere and related events.
  6. (6) Charity screeningMay apply to Party A to collaborate on a charity screening of the film; arrangement and conditions to be confirmed by Party A in writing.

以上權益以消費者完成付款並經甲方確認後生效。電影上映及首映禮安排如因不可抗力或審批因素調整，EAST HORIZON PTE LTD 將另行通知。

These rights take effect only after the consumer completes payment and Party A confirms. If the film release or premiere is adjusted due to force majeure or approvals, EAST HORIZON PTE LTD will notify purchasers.

Nicole Liu follow-through on the course